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Beard Books gives you three highly informative book bundles consisting of some of our best-selling titles.  Take advantage of this special offer by calling in your orders toll-free at 1-888-563-4573 or via our fast and secure Web-based order system.

 

Robert Sobel Companies Book Bundle

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ITT: The Management of Opportunity
By Robert Sobel
2000/03 - Beard Books
ISBN 1893122441 - Paperback - Reprint - 430 pp.

Robert Sobel portrays this giant conglomerate "as an organizing principle and a force more than anything else," but one lacking cohesion.

Publisher Comments

ITT is the history of what became the world's largest conglomerate. Robert Sobel traces the rise of the company through the leadership of the first three CEOs who shaped the giant conglomerate by their unique entrepreneurial skills, vision, and financial machinations. Written from the inside without being sponsored or subsidized by ITT, the book presents a candid view of the effects on ITT of the vicissitudes of the Depression, ITT's suspected financial dealings with the Germans during World War II, and the challenges posed by the electronic revolution.

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The Fallen Colossus
By Robert Sobel
2000/08 - Beard Books
ISBN 1893122883 - Paperback - Reprint -  384 pp.

The Penn Central debacle has much to teach investors, businessmen, and financiers about giant corporations caught in economic recessions or industries suffering a slow decline.

Publisher Comments

This is the story of the 1970s bankruptcy of the Penn Central Railroad, the nation's foremost transportation company. The demise of the Penn Central, which took the form of a death struggle for six years, was a catalyst for legislation that set the stage for future partnerships between the private and public sectors, a relationship enjoyed by other segments of the transportation industry.

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Thomas Watson, Sr.: IBM and the Computer Revolution
By Robert Sobel
2000/08 - Beard Books
ISBN 1893122824 - Paperback - Reprint -  368 pp.

This book was the first major exploration of IBM and the men who led it. It quickly became a classic as it chronicled the company's extraordinary past and dynamic present and forecast its promising future.

Publisher Comments

When the original publication appeared in 1981, IBM was the corporate giant on the cutting edge of the electronic era and the computer revolution. The book was the first major exploration of IBM and the men who led it. It quickly became a classic as it chronicled the company's extraordinary past and dynamic present and forecast its intriguing and promising future.

In this spellbinding book Robert Sobel traces the history IBM from its modest beginnings as the National Cash Register (NCR) under Thomas Watson, Sr., the young man from the farm who went to the city and made good through pluck and luck. He shows how this astonishing corporate entity forged ahead of all others and defined the electronic world according to IBM through technological developments, management techniques, and sales campaigns.

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